понеделник, 10 август 2015 г.

Yooka-Laylee & How A Social Media Agency May Help

By Arthur Williams


There's no disputing the fact that there have been numerous video game-related projects on Kickstarter. Some of them have yielded more success than others, but few have gained the sheer traction that Yooka-Laylee has enjoyed. To say that this became popular in a short time would be nothing short of an understatement. A project like this deserves more traction, however, and it's possible that a social media agency can prove to be useful in this respect.

For those who do not know, Yooka-Laylee is an upcoming video game from many former employees of Rare. What this means is that the upcoming game in question shares a litany of similarities to the classic 3D platformer known as Banjo-Kazooie. Nonetheless, Yooka-Laylee has been able to stand out on its own, providing itself to be nothing short of a passion project. What surprises me, even after all of this time, has been the sheer success it reached at the onset.

When the Kickstarter page for Yooka-Laylee first went up, the goal was 175,000. What was surprising was that the goal was met in about a half hour, meaning that it didn't even take a single day for the amount in question to be reached. It's also worth noting that funding stopped at a sizable 2,090,000, making Yooka-Laylee the highest-funded UK video game endeavor in Kickstarter's history. Suffice to say, any social media agency should have taken notice.

I have to believe that authorities such as fishbat can prove to be useful, especially when given the litany of services they have to offer. In terms of social media management, it's easy to imagine that Yooka-Laylee can benefit from more platforms being covered, not just in terms of Facebook and Twitter but Pinterest and Instagram as well. This is just one idea, yes, but it's one that can be fulfilled by any social media agency with a strong reputation to boast.

Without question, Yooka-Laylee is a project that many gamers have their attention focused on. There is plenty of promise to be seen, and it's clear that it's in the hands of the most reputable individuals as well. It's important to note that Yooka-Laylee is one of the few 3D platformers that has been able to gain traction, in an age where shooters are some of the most popular games out there. This project houses potential, which will hopefully be reached in due time.




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