петък, 11 април 2014 г.

Understanding The All New Call To Action Button On Facebook

By Raza Isa


Facebook has a new feature intended to boost post click throughs. In only a few steps you will be able to add "call to action" buttons to your Facebook page. So far, testing indicates this will improve number of clicks. For example, you might post a notice about a webinar or newsletter and include a call to action. Facebook advertisers can also use call to action buttons.



When you use the call to action button for advertising, you will first need to install the Power Editor tool provided by Facebook. This is a simple task that anyone can perform. First you must install Google Chrome browser. The Google Chrome download site provides more instructions on installing and using the Power Editor.

Once you have installed the Google Chrome browser and the power editor, you will see your Facebook page and a list of any other pages you manage on the left hand side of the screen. Now you can begin creating your advertisement, message or post.

You can write your text, add a picture and create a link and headline then add your call to action. Choose whether the post is an ad or a simple post. You'll see the choice at the bottom. After you've finished composing your ad or post, you can preview it. Remember to publish it or set a time and date for it to be published. Click the green upload changes button at the top of the page.

There is a lot of instruction online on how you can create that call to action button on Facebook. No matter if you are selling a product, trying to get people to sign up for newsletter, or trying to get more visitors to your main website, the call to action button is sure to enhance your presence on Facebook.




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