събота, 31 май 2014 г.

Using Twitter To Market Your Videos

By Harriet Barker


Getting known on the internet is notoriously difficult. How do I market my video without irritating other online users? Do I really have to be apart of 'Team Follow Back' in order to achieve any amount of following online? Well perhaps not, though social media networking is key. Rather than targeting a mass of people with no interest in what you've got to say, it's a good idea to select your audience carefully. It's no good having a colossal database of followers if only a fraction of them are listening to what you have to say, so make sure you're targeting those who would be interested.

So you're now asking yourself how exactly you get so many followers in the first place, how to get that ball rolling? There is no magic formula here on how to create Twitter followers, but this article will attempt to take you through a few hints and tips that can help your efforts.

A way of beginning your online presence is to identify influencers. An influencer is a person or business on twitter with a loyal and readily established following. Making an influential connection might possibly result in a retweet of something relevant or mention a mention in a post, and this will be shown to many viable followers. Definitely don't constantly bombard your influencer with a stream of posts, this will not help you achieve followers. Anything relevant that you can contribute to in their feed, it may result in a valuable conversation.

It's easy to forget that you have followers once they are there, and you need to keep them there. In order to maintain your following, it's a good idea to produce regular and relevant posts. Look at the trending topics, so that you're up to date with what's going on on Twitter. Obviously, not every trend is going to be appropriate to your company, that is unless your business involves the marketing of One Direction, but it can't hurt to look at them. Adding hashtags for accessibility is very beneficial, relevant hash tags pull in a lot more attention. Hashtags are tools, use them.

Social networking is an incredibly valuable tool if you use it in the right way. To be honest I think it's now imperative for businesses to be all over it now. Twitter are providing significant and easy means of communicating with customers, clients and even other businesses. So we might as well learn how to use it to the best of our ability, otherwise we risk falling behind.




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